Leaving a commission salon is like jumping off a cliff and building an airplane on the way down. Amina, a silk press specialist from Kigali, made the jump. She rented a private suite. Day 1: Silence. No walk-ins. Just panic.
The "Look and Book" Funnel
Amina knew she couldn't rely on foot traffic. She needed to capture attention online. She perfected the Viral Reel Strategy.
- The Content: High-quality, slow-motion hair flips. Ring light on max.
- The Captain: Instead of "DM for prices", she wrote: "My books for next week open in 1 hour. Link in bio."
- The Scarcity: She created hype.
Why it Worked
Because she had a Link. If she directed that traffic to her DMs, she would have drowned in "How much?" messages and converted maybe 5%. With Miali link, the friction was zero. Viewer -> Click -> Book -> Deposit. She converted 30% of interested leads.
The Retention Hack
Amina uses Miali's "Rebook" feature. Before the client leaves the suite, while they are staring at their beautiful hair in the mirror, she says: "My evenings fill up fast. Do you want to lock in your wash day for 2 weeks from now?" She taps two buttons on her phone. Done.
The Result
She is at 85% capacity in 8 weeks. She keeps 100% of the profit (minus rent). She controls her music. She controls her air conditioning. She is free.
The tool that empowered her? Miali.
