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For US beauty professionals

The booking app that doesn't charge you to grow

Vagaro is $30/month after its first 6 months and charges fees on card payments. Square Appointments takes a cut of every card payment. Miali starts free, no transaction fees, ever, and Pro is just $4/month once you outgrow the free plan.

See pricing

Free plan · No card needed · No transaction fees

Compare

How Miali compares

MialiVagaroSquare ApptsGlossGenius
Starting priceFree$30/mo ($23.99 for the first 6 months)Free$24/mo billed yearly ($28 monthly)
Free planYesNo, 30-day trialYesNo
Fees on card paymentsNone, deposits go straight to youYesYesYes
WhatsApp reminders10-350 appointments/mo includedNoNoNo
Client loyalty toolsIncluded on every planIncludedNot listedNot listed

Competitor prices and features are taken from their public pricing pages as of October 2026, in US dollars, before tax. Plans and fees change, so check their sites for current terms. Vagaro, Square and GlossGenius are trademarks of their respective owners.

Who it's for

Built for how US beauty pros actually work

Suite renters

Own your brand, not the salon software. Get your own booking page, client database, and analytics. No sharing with the suite owner.

Mobile stylists

Set travel fees, multi-city availability, and service-area rules once, they're saved on your service list so you're never recalculating pricing from memory when a client asks.

Independent barbers

Walk-in management, chair scheduling, and loyalty punch cards. All the tools the big chains use, none of the enterprise pricing.

Deposits by Cash App, Venmo or Zelle

Ask for a deposit before a booking is confirmed, by Cash App, Venmo, Zelle or PayPal. The money goes straight to you, and Miali takes no cut. No deposit within 1 hour and the slot opens up again.

Reminders that go out on their own

Every booking gets a WhatsApp reminder, plus email for clients who leave an address. Plans changed? Clients reschedule or cancel from their booking link, up to the cutoff you set.

Deposit to confirm your booking

USD 25

Send it by Cash App within 1 hour. After that the slot is released for someone else.

Pay withCash App
Cashtag$yourname

Payment reference

The code on your payment confirmation

Keep your chair full

Regulars come back. Their friends come too.

Your Instagram and your clients' word of mouth bring in most of your business. Miali gives you the message, the post and the reward at the right moment.

  • A daily list of regulars who are due, each with the WhatsApp message already written
  • Snap the result after a visit and post it to your stories with your booking link
  • Working alone? Free time today or tomorrow turns into a ready-to-post message with the exact times
  • Bring-a-friend rewards: you choose the discount, your client and their friend both get it
  • Clients send inspo photos before the visit, so you know the look before they sit down

Pricing

Start free. Upgrade when you're busy.

Start free with 10 bookings and WhatsApp reminders for 10 appointments a month. Upgrade to Pro ($4/mo) for unlimited bookings, or Business ($10/mo) for a team. Less than one no-show you just recovered.

Free

Free

No card needed

  • 1 staff seat
  • 10 bookings/month
  • WhatsApp reminders for 10 appointments/month

Pro

$4/mo

Billed monthly

  • 1 staff seat
  • Unlimited bookings
  • WhatsApp reminders for 100 appointments/month
  • Deposits by Cash App, Venmo, Zelle or PayPal

Business

$10/mo

Billed monthly

  • Up to 5 staff seats
  • Unlimited bookings
  • WhatsApp reminders for 350 appointments/month

Paid plans are billed in USD. Applicable VAT may be added at checkout; Lemon Squeezy shows your total before payment.

Compare every feature

Questions US pros ask first

Are there transaction fees?

No. Miali doesn't process your payments, so it never takes a cut. Deposits go straight to your Cash App, Venmo, Zelle or PayPal.

Can I move my clients over from Vagaro or Square?

Yes. Add them yourself, or on Pro send us your service list and client list in your first month and we'll set them up for you.

Do my clients need an app or an account?

No. Your booking page opens in any browser, on any phone. Clients get their reminders on WhatsApp, and by email if they leave one.

Can clients cancel or reschedule on their own?

Yes. Every booking comes with a link where the client can pick a new time or cancel, up to a cutoff you set, like 24 hours before. You get a notification either way.

What happens after my 10 free bookings?

Online booking pauses until next month, or until you upgrade. Your page stays up, walk-ins still work, and there are no surprise charges.

Further reading

Beauty appointment software for US stylistsRenting a salon suite: costs and risks

Your booking page could be live before your next client.

Add your services and prices, put your link in your Instagram bio, and let Miali handle the rest.

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Bookings, client records, and WhatsApp reminders. Built for independent beauty professionals.

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