For US beauty professionals
Vagaro is $30/month after its first 6 months and charges fees on card payments. Square Appointments takes a cut of every card payment. Miali starts free, no transaction fees, ever, and Pro is just $4/month once you outgrow the free plan.
Free plan · No card needed · No transaction fees
Compare
| Miali | Vagaro | Square Appts | GlossGenius | |
|---|---|---|---|---|
| Starting price | Free | $30/mo ($23.99 for the first 6 months) | Free | $24/mo billed yearly ($28 monthly) |
| Free plan | Yes | No, 30-day trial | Yes | No |
| Fees on card payments | None, deposits go straight to you | Yes | Yes | Yes |
| WhatsApp reminders | 10-350 appointments/mo included | No | No | No |
| Client loyalty tools | Included on every plan | Included | Not listed | Not listed |
Competitor prices and features are taken from their public pricing pages as of October 2026, in US dollars, before tax. Plans and fees change, so check their sites for current terms. Vagaro, Square and GlossGenius are trademarks of their respective owners.
Who it's for
Own your brand, not the salon software. Get your own booking page, client database, and analytics. No sharing with the suite owner.
Set travel fees, multi-city availability, and service-area rules once, they're saved on your service list so you're never recalculating pricing from memory when a client asks.
Walk-in management, chair scheduling, and loyalty punch cards. All the tools the big chains use, none of the enterprise pricing.
Ask for a deposit before a booking is confirmed, by Cash App, Venmo, Zelle or PayPal. The money goes straight to you, and Miali takes no cut. No deposit within 1 hour and the slot opens up again.
Every booking gets a WhatsApp reminder, plus email for clients who leave an address. Plans changed? Clients reschedule or cancel from their booking link, up to the cutoff you set.
Keep your chair full
Your Instagram and your clients' word of mouth bring in most of your business. Miali gives you the message, the post and the reward at the right moment.
Pricing
Start free with 10 bookings and WhatsApp reminders for 10 appointments a month. Upgrade to Pro ($4/mo) for unlimited bookings, or Business ($10/mo) for a team. Less than one no-show you just recovered.
Free
Free
No card needed
Pro
$4/mo
Billed monthly
Business
$10/mo
Billed monthly
Paid plans are billed in USD. Applicable VAT may be added at checkout; Lemon Squeezy shows your total before payment.
No. Miali doesn't process your payments, so it never takes a cut. Deposits go straight to your Cash App, Venmo, Zelle or PayPal.
Yes. Add them yourself, or on Pro send us your service list and client list in your first month and we'll set them up for you.
No. Your booking page opens in any browser, on any phone. Clients get their reminders on WhatsApp, and by email if they leave one.
Yes. Every booking comes with a link where the client can pick a new time or cancel, up to a cutoff you set, like 24 hours before. You get a notification either way.
Online booking pauses until next month, or until you upgrade. Your page stays up, walk-ins still work, and there are no surprise charges.